This morning, Amelia and I took Daisy on another one of our long walks. It was a beautiful morning here in Colorado! 60 degrees. Partly sunny. Light breeze. Beautiful!
As we often do on our walks, we talked about each of our businesses. She’s making great progress on her new lighting business, AB Lighting Concepts. She has some good leads for manufacturers to represent and she’s excited to start selling her “modern solutions for unique spaces.”
Her focus is on unique and interesting, higher-end lighting solutions for commercial spaces. That’s what she loves to do.
However, she also has to pay the bills and the jobs for those types of lighting solutions aren’t as common as some other types of commercial lighting. That means she’s going to need a line that’s more “commodity” and less “interesting.”
“It’s not glamorous, but it’s necessary” is what she told me.
That’s a really good point. Owning a business isn’t always about cake and ice cream; sometimes you have to eat your broccoli, too! It may not taste as good, but it’s good for you!
My challenge to you is to look for money that you’ve been leaving on the table (metaphorically speaking). Do you have a not-so-glamorous product or service that you can offer that will generate more consistent income or maybe even just a new income stream?
It may not be glamorous, but it may be good business.